PATRICK YONALLY

director | dp | photographer

PATRICK YONALLY

director | dp | photographer

STATE FARM • BORN to ASSIST • POWER of the ASSIST

I had no idea when I showed up on set for the first shoot with “Cliff Paul” what was in store for the Paul twins. It’s been a long journey with many surprises (including the eventual addition of both Lil’ Chris & Lil’ Cliff) and I’m fortunate to have played a role in it. This campaign has been an interesting window into the intersection of advertainment and long-term storyselling over multiple years, spots & directors.

photography
client: STATE FARM
agency: TRANSLATION

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All BUD LIGHT PEPSI HEFTY NISSAN BUDWEISER XFINITY WAYFAIR APARTMENTS.COM DUNKIN DONUTS / BIG PAPI CADILLAC REMY MARTIN KAISER PERMANENTE • STEPHEN CURRY REEBOK • RAE SREMMURD AMAZON SMUCKERS DOS EQUIS WALMART SQUARESPACE STATE FARM • NBA REEBOK • BACK TO SCHOOL CHAMPS • DJ KHALED KAISER PERMANENTE #ASKCOACHCURRY ZICAM SIMPARICA STATE FARM • THE HOOPERS AVIS LG STATE FARM • NFL CHAMPS • AJ GREEN BOUNTY MICROSOFT • THE NEW MSN BATTLEFIELD GAMER PORTRAITS IBM • WATSON AT WORK STATE FARM • BORN to ASSIST • POWER of the ASSIST STATE FARM • INSPIRATION of the ASSIST STATE FARM • HERITAGE of the ASSIST STATE FARM • NATIONAL BUREAU of ASSISTS ARTISTRY • TERESA PALMER PRUDENTIAL FIDELITY PEOPLE PLACES MUSIC

BUD LIGHT PEPSI HEFTY NISSAN BUDWEISER XFINITY WAYFAIR APARTMENTS.COM DUNKIN DONUTS / BIG PAPI CADILLAC REMY MARTIN KAISER PERMANENTE • STEPHEN CURRY REEBOK • RAE SREMMURD AMAZON SMUCKERS DOS EQUIS WALMART SQUARESPACE STATE FARM • NBA REEBOK • BACK TO SCHOOL CHAMPS • DJ KHALED KAISER PERMANENTE #ASKCOACHCURRY ZICAM SIMPARICA STATE FARM • THE HOOPERS AVIS LG STATE FARM • NFL CHAMPS • AJ GREEN BOUNTY MICROSOFT • THE NEW MSN BATTLEFIELD GAMER PORTRAITS IBM • WATSON AT WORK STATE FARM • BORN to ASSIST • POWER of the ASSIST STATE FARM • INSPIRATION of the ASSIST STATE FARM • HERITAGE of the ASSIST STATE FARM • NATIONAL BUREAU of ASSISTS ARTISTRY • TERESA PALMER PRUDENTIAL FIDELITY PEOPLE PLACES MUSIC

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